Russell® Athletics

To continue the growth of Russell’s B2B imprintables market, we redesigned their catalog to feel more modern and athletic. From simplifying the design to art directing the photography, we strengthened the brand’s presence in the B2B market.

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Role: Art Director at Britton Marketing & Design Group
Creative Director: Brian Walters
Photographer: Dominick Guillemot
Producers: Tammy Maldeney and Danelle Rondberg

Category: Print Design, Photoshoot